Prolyphic And Reanimator / Artist Goes Pop

Strange Famous

BACK IN STOCK!!! Rapper PROLYPHIC (Providence) and producer REANIMATOR (Chicago) make their definitive mark on hip hop with their debut 12-inch Artist Goes Pop. Despite Prolyphic's reputation for having high lyrical content and Reanimator's beloved production on all of SAGE FRANCIS’ albums, P&R remain relative unknowns in the indie rap world. SFR decided to put the two together for The Ugly Truth album, and it's sort of like when chocolate first met peanut butter. “Artist Goes Pop" is the first single off of The Ugly Truth LP and it's an explosion of the bottled up frustration felt by Prolyphic in regard to mainstream mentality in music, while Reanimator backs him with one of the most head noddingest beats since DJ Premier's prime. "Survived Another Winter" features Sage Francis, B. DOLAN and ALIAS, who all share some New England camaraderie while taking turns to criticize "those who go West Coast in search of fame." The one non-album track, "Salt," picks apart consumer culture and the dead-end job lifestyle it creates. The B-side of this 12-inch provides instrumentals for each track and allows Reanimator's meticulous production/programming to take the front seat.

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