Guided By Voices / Chocolate Boy

Gbv Inc

“Chocolate Boy” is a bittersweet pop nugget off Guided By Voices’ new album Let’s Go Eat the Factory, the first release in fifteen years from the band’s “classic lineup” of Robert Pollard, Tobin Sprout, Mitch Mitchell, Greg Demos and Kevin Fennell. The B-side features the non-LP Sprout tune “As the Girls Sing Downing.”  “… it’s downright bizarre how effortless and welcome [Let’s Go Eat the Factory] feels. All of Pollard’s Roger Daltrey-meets-Norm Peterson charisma is no match for a little chemistry. ‘How I Met My Mother’ and ‘The Unsinkable Fats Domino’ are ‘Glad Girls’-caliber classics, full stop, with the kinds of immediate choruses too frequently elusive in Pollard’s extracurricular catalog. But it’s the shock of six (!) Sprout songs, including the elegiac ‘Old Bones’ and the better-than-it-sounds ‘God Loves Us,’ that shoot the record, against all odds, toward the top of one of rockdom’s most swollen and enviable discographies.” —SPIN, December 2011 (8/10 rating)

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